The Story of Kathait Gold & Hilvera: A Journey of Purity
Bringing honest, traditional nutrition from our Dehradun family to your daily kitchen table.
Food is so much more than just a daily routine—it is the foundation of family trust, cherished heritage, and lifelong health. At Upfront Enterprise, we believe that every household deserves access to genuine, unadulterated kitchen ingredients, just like the ones our grandparents used. This simple, deeply held belief inspired our two beloved brands: Kathait Gold and Hilvera. We carefully craft 100% natural, preservative-free nourishment right here in our Dehradun facility, ensuring every meal you cook is rooted in purity.
Our Promise to Your Family
Finding real, wholesome food can feel difficult today, with so many products relying on artificial preservatives, synthetic colors, and heavy processing that strips away natural nutrition. We wanted to change that.
We created our brands to care for two distinct, yet equally important, parts of your daily cooking:
- Kathait Gold: Our premium, traditional line dedicated to pure cold-pressed mustard oil, vibrant whole spices, and authentic regional flours like hill-sourced Mandua (Ragi).
- Hilvera: Your dependable, everyday kitchen staple. It’s focused entirely on delivering affordable, high-quality Chakki Fresh Atta so your family can enjoy perfectly soft, nutritious rotis every single day.
Explore Our Kitchen Essentials
Hilvera – Everyday Goodness for Your Family
Soft, fresh rotis are the heart of a happy home. Hilvera Premium Chakki Fresh Atta is crafted to bring dependable quality and wholesome nutrition to your daily meals, without breaking the bank:

- Gentle & Cool Milling: We avoid old-fashioned heavy stone mills that burn the wheat and destroy its natural proteins. Instead, we use modern, temperature-controlled methods to keep your flour healthy and fresh.
- Ultra-Clean Processing: Our advanced vacuum systems ensure that even the finest dust is removed before milling, so you get nothing but perfectly clean, uniform flour.
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Perfect Dough, Every Time: Because we keep the natural bran and germ intact, Hilvera flour is incredibly easy to knead. The result? Chapatis that stay soft, delicious, and fresh for hours.
Shop Hilvera Whole Wheat Atta →
Kathait Gold Premium Heritage Flours
When you want to treat your family to specialized, deeply nutritious grains, our Kathait Gold premium range delivers the authentic taste and health benefits of ancient Indian traditions:

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Premium Whole Wheat & Specialty Flours: Carefully sourced to retain maximum dietary fiber and rich complex carbohydrates, ensuring your family gets the most out of every bite.
Shop Kathait Gold Atta (10kg) → - Authentic Mandua (Ragi) Flour: Sourced directly from hardworking local farmers in the Garhwal Himalayas. We meticulously clean the grains to guarantee absolute purity. Naturally rich in calcium and iron, this Finger Millet is a true superfood from our hills to your home.
Pure, Vibrant Ground Masalas
We believe spices should bring your food to life, not pad it out with cheap fillers or artificial colors. We guarantee pure, richly aromatic spices across both our brands:
- Gentle Grinding: We process our spices carefully to protect the natural, highly flavorful essential oils that make Indian cooking so special.
- Uncompromised Flavor: Enjoy stunning natural colors, mouth-watering aromas, and the true health benefits that only pure, unadulterated spices can provide.
Kathait Gold Kachi Ghani Mustard Oil
True purity means extracting oil exactly as nature intended—gently, without the use of harsh chemicals or extreme heat:

- Traditional Cold-Pressed Extraction: We use modern screw-type technology to mimic the traditional, low-heat extraction process. This locks in all the raw vitamins, healthy plant sterols, and good fats your body needs.
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Naturally Versatile: Its unrefined purity makes it wonderful for heart-healthy cooking, as well as a deeply nourishing choice for traditional body massages and hair care.
Shop Black Mustard Oil →
Made with Care in Dehradun
Every single product we make is crafted with immense care, strict hygiene, and a deep sense of responsibility. Our modern facility in Uttarakhand proudly adheres to all FSSAI food safety regulations, ensuring that our family delivers only the best to yours.
Where Purity Happens (Manufacturing Unit)
Ward No. 100, Gujronwali Rd, Shree Krishna Vihar, Nathuawala, Dehradun, Chaktonwala Grant,
Uttarakhand 248008, India
Our Home Office (Upfront Enterprise)
58, Ring Rd, Jagriti Vihar, Danda Dharampur, Upper Nathanpur, Dehradun,
Uttarakhand 248014, India
| Our Quality Process | Why It Matters for Your Health |
|---|---|
| Careful Grain Cleaning | We use multi-stage destoners to completely remove dirt, heavy stones, and field debris before any milling starts, ensuring a deeply clean foundation. |
| Closed-Loop Processing | Our vacuum cyclone systems lock out environmental dust and impurities, keeping your food pure, natural, and safe. |
| Low-Heat Extraction | By keeping temperatures low during oil pressing and spice grinding, we protect the vital nutrients, rich flavors, and healthy antioxidants you deserve. |
A Healthier Kitchen Awaits
Whether you are relying on Hilvera for your family’s daily, perfectly soft rotis, or choosing the premium, authentic traditions of Kathait Gold oils and spices, you are making a choice for better health. From our home in Dehradun to yours, Upfront Enterprise is honored to be a part of your daily meals.
Questions We Often Hear
Q: How do Upfront Enterprise, Kathait Gold, and Hilvera work together?
Upfront Enterprise is our proud parent company based in Dehradun. Under this family umbrella, we nurture two distinct brands to serve you better. Kathait Gold is our premium line, lovingly focused on authentic regional specialties like cold-pressed mustard oil, pure masalas, and hill-sourced grains. Hilvera is your reliable, everyday champion, designed specifically to provide high-quality, affordable Chakki Fresh Atta for your daily cooking needs.
Q: What makes your Chakki Fresh Atta different from others?
We believe good flour shouldn’t be burned before you even start cooking. Instead of traditional stone mills that create intense, damaging heat, we use advanced temperature-controlled milling. This gentle process keeps the natural moisture and proteins inside the wheat intact, resulting in a beautifully clean flour that kneads easily and creates chapatis that stay soft all day.
Q: Do you use any artificial preservatives or whitening agents?
Absolutely not. We treat our customers like our own family. Both Kathait Gold and Hilvera follow a strict, 100% natural philosophy. We will never add chemical preservatives, synthetic colors, bleaching agents, or refined flour (maida) into our products. What you see is pure, natural goodness.
Q: Can I use Kathait Gold cold-pressed oils for skincare or massages?
Yes, you certainly can! Because our oils are gently cold-pressed without the use of harsh chemical solvents or extreme heat, they retain all of their beautiful, natural properties. They are packed with vitamins and skin-loving antioxidants, making them a fantastic, pure choice for traditional body massages, hair health, and of course, delicious cooking.


